WordPress Basics: Easy step by step instructions – How to add content to your website.
WordPress – More advanced: (advanced if you’re a newbie that is): Behind the scenes.
Writing for the Web: Offering content that people will read.
Search Engine Optimisation: How to get found on Google.
Social Media: Connecting with the big wide world…
Google Search Essentials: Key best practices: The main things that can help improve how your site appears in Google Search results. Google SEO Starter Guide: This guide walks you through some of the most common and effective SEO improvements you can make on your site. How to improve your local ranking on Google: To maximise […]
It’s very important to claim your business and verify it with Google – not doing so could potentially result in your business listing being ‘hijacked’ by a spammer or competitor, with disastrous results for your reputation. At the very least, you could easily end up with wrong or misleading information being shown to your customers. […]
You may have a beautiful new website, offering fantastic products and great service – but there are now nearly two billion websites and – as most people leave within 10 seconds* if the website is slow or doesn’t instantly show what they are looking for – many of them get very few visitors. So how […]
Check list for effective social media – does your page tick all the boxes? For social media to be worth while for any business or organisation, it’s necessary to spend some time making sure your page is set up properly, from the start. A poor page can be worse than no page at all. Some questions […]
A quick guide to setting up your first social media page: Get ready: What are you going to share? Essentials: Photos – you will need a large – wide – header image and a small profile image; More quality photos for sharing. Your logo and the link to your website – if you have these. Who […]
What’s all the fuss about? Will my page go viral? Or is it all just a waste of my time? An introduction to help you decide. Reasons to start using social media for your organisation: If you already use it personally; you enjoy interacting with clients; you want to get known about; you have something to […]
Here’s a very quick maintenance checklist for social media essentials: Weekly: set up your scheduled posts. Allow some room for spontaneity, by not scheduling the maximum number. If you are short of time, post less. Posts – Make it shareable & add a photo (use Pablo ) + a link if at all possible. Schedule […]
Here’s a nice example of a slider: (Used in Canvas – WordPress Woo Themes.) The slides give an instant feel for the lovely location while allowing room for essential information for newcomers below. How to create slides: You will need about 4 or 5 photos that can be cropped to a narrow rectangle. Optimise your photos: […]
How to change your Header & Profile photos on Twitter: Sign in to twitter.com. Go to your profile Click the Edit profile button and you’ll be able to edit your account’s: Header photo (recommended dimensions are 1500×500 pixels – but Twitter tends to crop the image, so 1500×600 seems to work better as it allows a bit more room […]
The custom menu in a WordPress website is easy to change, but it can sometimes be a bit glitchy or slow and you might inadvertently end up with a strange result – don’t panic! It can easily be fixed with a little patience. The best way to avoid problems is to make changes one at a […]
