Google want to offer a great experience for anyone who uses their search engine, so your whole website needs to work well. Here’s a quick check list for best practice: Aim for: At least 30 pages of interesting content. Clear, intuitive navigation. Clear descriptive titles and subtitles. Easy to scan. At least 300 words per page. […]
Archive | May, 2014
Using the WordPress SEO plug-in
To help you with your Search Engine Optimisation, you can use a WordPress SEO plug-in by Yoast, with an easy to understand traffic light system. Write your content first – with human visitors in mind! Use the SEO plug-in ONLY as a guide – if there is a reason to ignore it, then do so. […]
What are SEO Keywords? Infographic
Keywords are the words that people type in to search for information, using a search engine website – such as Google. If the word is not on the page – Google cannot find it… There are 3 main types of key-words or key-phrases – also known as search terms: Specific keywords: Brainstorm a list including […]
Before you start making SEO changes
SEO (Search Engine Optimisation) can be quite time consuming and there are never any guarantees – but it can also make the difference between being found by Google and the other search engines, and being invisible. SEO sometimes has had a bad press – being seen as a way of ‘tricking’ people or gaming the […]