Google Search Essentials: Key best practices: The main things that can help improve how your site appears in Google Search results. Google SEO Starter Guide: This guide walks you through some of the most common and effective SEO improvements you can make on your site. How to improve your local ranking on Google: To maximise […]
Tag Archives | basics
How will your website get found?
You may have a beautiful new website, offering fantastic products and great service – but there are now nearly two billion websites and – as most people leave within 10 seconds* if the website is slow or doesn’t instantly show what they are looking for – many of them get very few visitors. So how […]
Social Media questions – does your page tick all the boxes?
Check list for effective social media – does your page tick all the boxes? For social media to be worth while for any business or organisation, it’s necessary to spend some time making sure your page is set up properly, from the start. A poor page can be worse than no page at all. Some questions […]
Get started with Social Media
A quick guide to setting up your first social media page: Get ready: What are you going to share? Essentials: Photos – you will need a large – wide – header image and a small profile image; More quality photos for sharing. Your logo and the link to your website – if you have these. Who […]
Does your business need Social Media?
What’s all the fuss about? Will my page go viral? Or is it all just a waste of my time? An introduction to help you decide. Reasons to start using social media for your organisation: If you already use it personally; you enjoy interacting with clients; you want to get known about; you have something to […]
Image editing with Irfanview
Editing photos for a WordPress website using Irfanview Why do I need to edit my images? Irfanview is deservedly popular image editing software that enables you to easily crop, resize, add text or a watermark to your image, and optimise the file size for the web. And it’s free*! Download and install Irfanview for free* from: Irfanview […]
Subheadings – Style guide
Subheadings: Suggested guidelines It’s important that subheadings are consistent so that the website is easy on the eye (and brain!). Important! Subheadings must describe the contents of the section below Use specific descriptive words to accurately describe the content of the paragraph or section beneath – not general words that could be about anything . […]
FastStone batch photo resizer
FastStone Photo Resizer is a free tool for resizing optimising and watermarking images in batches – all in one quick and easy process. These instructions offer suggestions for sizes and settings that will usually work on most websites for full size images taken from your camera. These options & settings will be retained for next […]
How to add images to a WordPress website
Adding images – quick check list: Optimise your image for the web & save in a folder on your computer – keep the folder open Go to the page you want Click near where you want the image Click ‘Add Media‘ -> ‘Upload files‘ (unless already in the library – click on the photo) Drag & drop […]
Free Image Editing Tools
Photos and other images need to be the right size before you upload them to your website. Photos straight from your camera will be too large and will cause problems. How to optimise your images Useful free image editing tools: FastStone Photo Resizer: Watermark and resize in batches – Once you’ve set your requirements it’s […]